Interview by “Insights Success Media Tech LLC”
Insights Success Media Tech LLC recently interviewed Willem-Jan Meulemeesters, the CEO of Ceradis Crop Protection, in their Top 10 Chemical Companies to Watch in 2020 issue.
Ceradis is such a company that has developed and patented (biological) formulation additives that boost the efficacy of existing chemical active ingredients, resulting in a reduced rate of chemicals use per hectare of farmland and lower residues on the crop, making them more environment-friendly. In addition, these formulation technology allow biopesticides from other sectors to crop protection
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Ceradis was founded in 2006 as a spin-off from Wageningen University & Research, to develop and commercialize innovative green products & formulations for crop protection. We do this through our proprietary formulation technologies. These enable a reduction of the dose rate of existing agrochemical active ingredients with 25-50% or to bring biopesticides from other sectors to crop protection. The vision of Ceradis is to create safer food and contribute to sustainable agriculture by reducing chemical pesticides.
Ceradis has already successfully marketed several products in six European and three Latin American countries. We bring these products to market through (local) distributors. We aim to be a partner to the crop protection industry, bringing our technology to help them deal with the increasing demand for a lower chemical load. We bring our technology to them either as a ready product for distribution, or we enter into a partnership to develop a tailor-made product. In all cases, our products are unique and patent-protected. This business model is appreciated, and already some of the largest and best-known companies work with us and our products (e.g. Syngenta, Adama, Dole).